& PRM/CRM implementation

Customer relationship management from 1st
from prospect contact to customer loyalty and retention
Read more


companies out of 10 do not use their prospect/customer base or do so inefficiently


in acquisition cost without lead management


of customers make a purchase following a personalized experience


minimum increase in customer loyalty through CRM strategy

Maximize your performance

throughout the conversion funnel via our solutions

Collect more or less qualified leads en masse via combined levers.


Nurture your prospects to convert to optimize your ROI over time via marketing automation.


Build customer loyalty to increase LTV and capitalize on your investments while reinforcing your branding.

A PRM/CRM strategy
strategy tailored to your target

to meet your needs and objectives
Working on leads

who do not convert immediately and need to be more qualified

Strengthen your strategy

by maximizing your prospects' conversion potential while ensuring ROI over time

Make your brand shine

via a branded presentation of your offers and news through various communication channels

Develop a Journey

tailored to your targets to maximize conversion and loyalty potential

An efficient nurturing or loyalty strategy

Our teams provide 360° support in defining or optimizing your PRM/CRM strategy, adapting the approach to your target market.
  • Selection of automation tool tool adapted according to your needs and volume.
  • Segmentation your database according to profiles and project types identified and defining the most efficient scenarios scenarios for each target prospect or customer, based on their history.
  • Our experts support your teams in the implementation of the defined scenarios, from the creation of the kits to the programming in the tool including the follow-up of the launch.

  • Once the strategy has been deployed, the follow-up continues with the implementation of weekly follow-ups and quarterly audits in order to optimize the scripts.
Get in touch with our experts

Optinization of your existing database

Through matching with our proprietary data and requalification

Collection of opt-in and deduplicated leads from your database

By combining our emailing, OneClick®, RCS, co-registration & co-sponsorship levers

Segmentation of prospect/customer base

Based on your personas, collection flows and fields, and customer history

Animation via a dedicated communication scenario

Prospects and customers alike receive communications tailored to their profile or purchasing history

Automated scripting & push campaigns

Receive communications tailored to the prospect or customer profile, depending on the scenario (welcome email, newsletter, abandoned basket, upsell, loyalty program, etc.) and additional communications during special events.


the prospect enters your CRM database: without conversion, he continues his journey in a revised scenario (newsletter, reactivation...) while the converted customer boosts your loyalty rate

360° support

Outsource and delegate 100% of your PRM/CRM strategy
by drawing on the expertise of our teams
  • 1

    Existing situation and/or analysis of your sector, market and company to define a strategy that meets your needs and capabilities.

  • 2

    Our experts combine their talents to (re)define a tailor-made strategy: acquisition, flows, segmentation, scripting, design. combining automated and one-off campaigns.

  • 3
    Planning & Distribution

    Total delegation from campaign creation to routing via your own tool or our automation tool, and programming with our experts to control the pressure on @.

  • 4

    Launch of the scenario on qualified prospects in order to introduce them to your brand universe before the highlight

  • 5
    Monitoring & KPIs

    KPI tracking via personalized dashboards for all your campaigns, enabling you to optimize the system as the year progresses.

They trust us

Since 2010, we've been serving prestigious advertisers with their most complex digital issues and needs. Our multiple areas of expertise enable us to offer solutions tailored to customers' needs in a wide range of sectors.

Customer testimonials

Objectives: generate qualified traffic on site, newsletter subscriptions. The results were very good, with highly qualified traffic generated on site.

Adrien Chatelain

Brand Awareness & Performance Executive at Club Med

We were looking for an expert partner in email conquest to help us develop our subscriber base. They have a perfect command of the subject, while taking into account advertisers' business challenges.

Sébastien Truy-Compte

Head of Customer Acquisition at Ulys - VINCI Autoroutes

The Dataventure team was able to adapt to our constraints and provide us with effective emailing support. The Dataventure team was always ready to make suggestions to optimize our mailings...

Othman Fleyous

Traffic manager at Ponant

Dataventure has enabled us to expand our customer base and thus increase our sales and ROI. We're able to reach a new target and develop our sales.

Julie Berreby

E-marketing manager at Aubade Paris

Have a project in mind?
Contact us!

Do you have an idea, a project, a question?
Let's talk about it and start
a great adventure together!
Step 1/3: Your company
Leave this field blank
Your company

CARDATA processes the information you provide on this form in its capacity as data controller. The purpose of this processing is to respond to your contact request and is based on our legitimate interests or the execution of pre-contractual measures. Unless you object, we may send you our latest news and commercial offers, or those of members of the DATAVENTURE group, by e-mail, telephone and/or post. You have the right to access, rectify, delete and port your data. You may also request the restriction of the processing of your data or object to such processing.

To exercise your rights, please contact us at If your rights are not respected, you may lodge a complaint with the CNIL. For further information, please consult our Data Protection Charter.