Dataventure awarded the Privacy Protection Pact label: our data expertise at the service of high‑performing… and responsible campaigns

A new milestone in our commitment to responsible data

At Dataventure, we believe that marketing performance cannot exist without a rigorous, ethical and compliant framework for data management. That’s why we are proud to announce that Dataventure has been awarded the Privacy Protection Pact label — an independent recognition that highlights organizations committed to responsible data practices.

This label confirms our commitments at the heart of our data approach and marketing activations, enabling us to deliver campaigns that are powerful, controlled and aligned with the best practices in the market.

A recognition that reflects how we act

A label that rewards our standards

‍
Launched in 2019 by DMA France, the Privacy Protection Pact is a declarative and engaging initiative that allows data marketing organizations to showcase their respectful and secure handling of personal data, in full compliance with GDPR.

The Privacy Protection Pact recognizes the commitment of organizations that adopt rigorous standards in:

• data security,
• processing transparency,
• respect for users,
• and ethical governance.

At Dataventure, this is translated into concrete practices: systematic integration of privacy‑by‑design into our products, strong legal framework for campaigns, careful selection of our technology partners, and continuous training for our teams.

High‑performance data — but above all responsible

‍
This label strengthens our unique approach: putting the power of data at the service of your marketing and CRM challenges, while ensuring a framework that respects individuals.

Because orchestrating high‑performing campaigns — whether drive‑to‑store, drive‑to‑web or PRM/CRM — should never come at the expense of user privacy.

Enhanced data security

‍
We have implemented strict internal and external processes that are documented, tracked and measured.

These are based on:

• regular audits,
• active awareness among our employees,
• ongoing training on privacy issues,
• and full data traceability: collection dates, consent, transit.

Every step is designed to guarantee the security of the data we use in our activations.

Complete transparency for users

‍
We commit to ensuring a high level of transparency: consumers have access to all information related to the collection of their data and to their rights of access, withdrawal and correction.

This transparent approach is applied to all our campaigns and our entire tech ecosystem.

A requirement for reliability in our partnerships

‍
We apply a rigorous selection process for our partners and publishers:

• verification of forms and quality of data collection sources,
• checking the presence of legal notices,
• validation of consent proof on activated databases,
• and monitoring of proper management of individuals’ rights.

This framework guarantees the quality and reliability of the data used in our marketing activations.

A 100% European and GDPR‑compliant infrastructure

‍
All of our data collection, processing and activation operations are hosted in Europe in strict compliance with the General Data Protection Regulation (GDPR).

As an active member of CPA (Collectif pour les Acteurs du Marketing Digital) and DMA France — creators of the Privacy Protection Pact label — we benefit from ongoing market monitoring that allows us to anticipate regulatory developments and keep our practices at the forefront of compliance.

These commitments keep us directly connected with the latest regulatory news, CNIL interpretations and industry best practices — integrating them concretely into our processes.

A guarantee for our clients and partners

‍
Working with Dataventure means choosing:

• relevance in your data activation,
• compliance with current regulations,
• and a trusted, certified and committed partner.

This label formalizes what we have put into practice from day one: useful, secure and respectful data marketing.

Working with Dataventure means choosing a demanding, reliable and certified partner to build impactful marketing campaigns with total respect for individuals.

Discover more about the Privacy Protection Pact’s commitments, criteria and goals on the official site: www.privacyprotection‑pact.org

‍