RCS, the next generation of SMS
RCS transforms mobile messaging into a rich, branded, and interactive communication channel. By combining conversational formats, visual content, and real-time interactions, it enables brands to go beyond traditional messaging and create more engaging experiences.
At Dataventure, we activate RCS as a true performance and acquisition channel. Powered by advanced segmentation and mobile data intelligence, our RCS activations combine large-scale reach with a high level of personalization to support concrete objectives such as lead generation, Drive-to-Web, and Drive-to-Store.
Designed around your objectives
Deliver rich, interactive mobile experiences that capture attention and encourage real-time engagement.
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Drive qualified online and in-store traffic through seamless, action-oriented messaging journeys.
Generate measurable engagement and conversions by turning conversations into concrete actions.
Personalize campaign activations using behavioral, location, and contextual data to maximize relevance and impact.
The benefits of RCS
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Key features of RCS
Tech expertise for every campaign
Data quality, validation & deduplication
All collected data and interactions are processed through real-time validation and deduplication mechanisms. This ensures that only valid, authentic clicks and leads are counted and billed, while duplicates or invalid records are automatically excluded, guaranteeing consistent data quality across all campaigns.
Flexible and secure transmission
Campaign outputs are delivered according to your technical and operational preferences: SFTP, real-time APIs, secure files, or direct platform integrations. Our delivery methods adapt seamlessly to your existing tools and workflows.
Guaranteed data security & compliance
All data flows are encrypted and handled through GDPR-compliant processes. From collection to retransmission, strict security protocols ensure confidentiality, integrity, and protection of sensitive information at every stage.
Advanced tracking, scoring & fraud control
Our proprietary tracking technologies combine behavioral analysis, scoring logic, and anti-click fraud filters (up to 20% of clicks excluded) to secure performance measurement. Invalid or suspicious interactions are automatically excluded, allowing you to focus on authentic engagement and rely on actionable, trustworthy reporting.
A fully integrated creative studio
From strategy to execution, we design, build, and optimize assets that perform.
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Design & conception
Innovation
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Web integration
Performance & accessibility
They trust us
“For four years, our agency Les Causantes has relied on Dataventure to support Decathlon with traffic acquisition challenges, highlighting their strong emailing expertise. Dataventure acts as a true consulting partner, delivering tailored solutions and optimizing campaigns with great responsiveness and rigor.”
"In a highly competitive market, we work with Dataventure on our emailing campaigns. Their expertise optimized our strategies: higher qualified traffic, increased add-to-cart rate and stronger conversions. Professionalism, responsiveness and tailored solutions make them a reliable partner."
“We have worked with Dataventure for several years on targeted emailing campaigns aimed at converting new clients. This partnership has helped us optimize our campaigns and reach our goals. We value their expertise, professionalism and tailored solutions, which strengthen our marketing performance.”
"We have collaborated for years on acquisition emailing strategies. Working with Dataventure and Carolane is a pleasure: responsive, professional, serious and delightful. Despite challenges (market, competition, regulations), Dataventure always manages to move things forward to keep us profitable and performing. Great team!"
“We turned to Dataventure for traffic and lead acquisition. We now also rely on them for international growth. Adventure helps us increase our customer base, revenue and ROI. We reach a new audience and grow our sales.”
“Collaboration with Dataventure focused on real-estate projects via emailing. Good performances, even if large volumes make objectives harder to reach. The quality of insights helps optimize future campaigns. This service enabled us to reach lead and appointment targets.”
