The car buying journey is now hybrid and omnichannel: consumers research, compare, and pre-configure online, but finalize their purchase at the dealership.
This new reality requires brands and dealer networks to connect digital visibility, lead generation, and in-store conversion within a single measurable ecosystem. We support automotive brands, manufacturers, dealer networks, and distributors in activating performance-driven marketing strategies adapted to complex purchase journeys and local retail constraints.
Addressing automotive-specific marketing challenges
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Long and complex purchase journeys
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Multi-touchpoint decision-making
Local network activation at scale
Lead qualification and routing to dealerships
Scenarios designed for performance
Our concrete solutions
Email Marketing & Performance
Transform your targeted email campaigns into measurable results
SMS Marketing & SMS OneClick©
Instantly engage your core audience with targeted, high-performing and measurable campaigns.
RCS
Messaging 2.0 for Data & In-Store Traffic. Optimize engagement and conversion with enriched, interactive media for an enhanced customer experience.
Comparators
Generate high-intent leads and consistent volumes through comparison journeys designed to inform, qualify, and convert
Targeted direct marketing
Rent & Activate high-value audiences across email, mobile, postal and telemarketing to drive qualified acquisition at scale
Segmentation & Data
+5M active profiles
Intent & affinity segments: car buyers, EV intenders, fleet managers.
Contextual, behavioral, and geolocation data layers for highly accurate targeting
They trust us
“Dataventure has supported us for over a year in the operational deployment of our CRM strategy. Their expertise accelerated our performance: improved processes, modernized email templates and tactical activations across key markets. These actions directly increased our lead generation and revenue.”
“We deployed several enriched SMS campaigns with our dealer network to boost sales and generate qualified showroom traffic. Dataventure’s expertise in targeting and data optimized our activations and improved key indicators, including conversion. Their insights strengthened our network steering. We continue our collaboration in 2025."
“We had a double objective: raise awareness and generate demand for a technology still unfamiliar to the public. Combining content creation with Le Vendeur Automobile and a lead-gen setup operated by the Dataventure teams enabled us to meet these goals and achieve our quarterly sales targets.”
