Create activation-ready first-party data beyond cookies
As third-party cookies phase out, opt-in profile collection has become a key lever for building and enriching first-party databases. Beyond volume, the challenge lies in acquiring consented, qualified, and actionable profiles that can be activated over time.
At Dataventure, we help brands collect high-quality opt-in profiles through reliable, performance-driven, and fully GDPR-compliant mechanisms. Through our Co-registration, Co-registration Premium, and Co-sponsoring solutions, we design tailored acquisition flows that strengthen PRM and CRM strategies while building long-term proprietary data assets.
Reach your audiences with precision with secure and high-performing data acquisition, tailored to your goals
Grow your proprietary opt-in data to adapt to the cookie-less environment and enable precise, consent-based activations across your marketing ecosystem.
Collect opt-in profiles continuously, ahead of peak periods and major communication campaigns, to activate audiences when it matters most.
Grow your PRM/CRM database, ready to be integrated into a nurturing journey to maximize conversion.
Collect opt-ins transparently and securely through fully GDPR-compliant mechanisms, aligned with privacy requirements and industry best practices.
The benefits of a 1st Party Data collection strategy
- Explicit opt-in and transparent consent
- Interest-driven, qualified profiles
- Direct integration into your PRM / CRM
- Brand-dedicated pages and creatives
- Custom qualification questions
- Profiles ready for conversion and nurturing
- Large-scale profile acquisition
- Cost-efficient volume generation
- Continuous data inflow for future campaigns
Our collection solutions
Tech expertise for every campaign
Data quality, validation & deduplication
All collected data and interactions are processed through real-time validation and deduplication mechanisms. This ensures that only valid, authentic clicks and leads are counted and billed, while duplicates or invalid records are automatically excluded, guaranteeing consistent data quality across all campaigns.
Flexible and secure transmission
Campaign outputs are delivered according to your technical and operational preferences: SFTP, real-time APIs, secure files, or direct platform integrations. Our delivery methods adapt seamlessly to your existing tools and workflows.
Guaranteed data security & compliance
All data flows are encrypted and handled through GDPR-compliant processes. From collection to retransmission, strict security protocols ensure confidentiality, integrity, and protection of sensitive information at every stage.
Advanced tracking, scoring & fraud control
Our proprietary tracking technologies combine behavioral analysis, scoring logic, and anti-click fraud filters (up to 20% of clicks excluded) to secure performance measurement. Invalid or suspicious interactions are automatically excluded, allowing you to focus on authentic engagement and rely on actionable, trustworthy reporting.
A fully integrated creative studio
From strategy to execution, we design, build, and optimize assets that perform.
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Design & conception
Innovation
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Web integration
Performance & accessibility
They trust us
“For four years, our agency Les Causantes has relied on Dataventure to support Decathlon with traffic acquisition challenges, highlighting their strong emailing expertise. Dataventure acts as a true consulting partner, delivering tailored solutions and optimizing campaigns with great responsiveness and rigor.”
"In a highly competitive market, we work with Dataventure on our emailing campaigns. Their expertise optimized our strategies: higher qualified traffic, increased add-to-cart rate and stronger conversions. Professionalism, responsiveness and tailored solutions make them a reliable partner."
“We have worked with Dataventure for several years on targeted emailing campaigns aimed at converting new clients. This partnership has helped us optimize our campaigns and reach our goals. We value their expertise, professionalism and tailored solutions, which strengthen our marketing performance.”
"We have collaborated for years on acquisition emailing strategies. Working with Dataventure and Carolane is a pleasure: responsive, professional, serious and delightful. Despite challenges (market, competition, regulations), Dataventure always manages to move things forward to keep us profitable and performing. Great team!"
“We turned to Dataventure for traffic and lead acquisition. We now also rely on them for international growth. Adventure helps us increase our customer base, revenue and ROI. We reach a new audience and grow our sales.”
“Collaboration with Dataventure focused on real-estate projects via emailing. Good performances, even if large volumes make objectives harder to reach. The quality of insights helps optimize future campaigns. This service enabled us to reach lead and appointment targets.”
