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(Solution)Email marketing performance

Activate high-performing email campaigns to drive traffic, leads, and measurable business impact.

Activate your audiences with precision and efficiency

Email marketing remains one of the most powerful and scalable performance channels when executed with precision, data, and control. Its effectiveness lies in the ability to activate large volumes, reach qualified audiences, and generate measurable results across the funnel.

At Dataventure, email marketing is a historical core expertise. We design and activate performance-driven email campaigns by combining proprietary data assets, advanced segmentation, and continuous optimization to support objectives such as lead generation, Drive-to-Web, and Drive-to-Store.

Drive To Store
Drive-To-Web
Lead Generation
Smartphone displaying a vacation offer for sunny island trips with destinations like Balearic Islands, Canary Islands, Greece, Italy, Croatia, Dominican Republic, and Zanzibar.
Opt-in profiles
100M
GDPR partners in Europe
+1000

Reach your audiences with precision

Generate incremental, high-ROI traffic to your websites or landing pages.

Collect qualified leads through dedicated campaigns with custom, secure landing pages.

Maximize visibility and exposure to your audiences with ultra-targeted data.

Optimize acquisition efficiency and campaign scalability through data-driven targeting and continuous optimization.

The strengths of email marketing

Engage users with interactive content.
Drive immediate engagement with high opens.
Target audiences in specific areas.
Guide users to forms or catalogs.
Track visits to optimize strategy.

Tailor-made for every campaign

Advanced targeting and multichannel activation. Our segments combine multiple dimensions to adapt to your needs:

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Geographic & socio-demographic

Catchment areas, geomarketing data, income, housing, family.

Behavioral

Web browsing scoring, detected interests, campaign responsiveness.

Declarative

Age, gender, purchase intentions, life moments, look-alike audiences.

Media-related

Editorial context, proprietary websites, influencer social networks.

Data science & mining

Cross-analysis of data sources (e.g. INSEE) to reinforce your core audiences.

Tech expertise for every campaign

A robust and scalable infrastructure designed to ensure data quality, secure delivery, and reliable performance across all campaign types.

Data quality, validation & deduplication

All collected data and interactions are processed through real-time validation and deduplication mechanisms. This ensures that only valid, authentic clicks and leads are counted and billed, while duplicates or invalid records are automatically excluded, guaranteeing consistent data quality across all campaigns.

Flexible and secure transmission

Campaign outputs are delivered according to your technical and operational preferences: SFTP, real-time APIs, secure files, or direct platform integrations. Our delivery methods adapt seamlessly to your existing tools and workflows.

Guaranteed data security & compliance

All data flows are encrypted and handled through GDPR-compliant processes. From collection to retransmission, strict security protocols ensure confidentiality, integrity, and protection of sensitive information at every stage.

Advanced tracking, scoring & fraud control

Our proprietary tracking technologies combine behavioral analysis, scoring logic, and anti-click fraud filters (up to 20% of clicks excluded) to secure performance measurement. Invalid or suspicious interactions are automatically excluded, allowing you to focus on authentic engagement and rely on actionable, trustworthy reporting.

A fully integrated creative studio

From strategy to execution, we design, build, and optimize assets that perform.

Collage of digital marketing newsletters for travel deals, fashion collections, cybersecurity discounts, and beauty tips.

Design & conception

We design channel-ready creatives adapted to real activation constraints. From emailing visuals and SMS kits to landing pages, mobile mini-sites, and advertising formats, our studio creates responsive assets that capture attention while staying fully aligned with your brand and message.

Innovation

We explore new formats, conversational journeys, and modular creative systems to continuously renew engagement. Innovation is embedded in our creative process to support evolving uses, channels, and campaign objectives.
Collage of digital marketing newsletters for travel deals, fashion collections, cybersecurity discounts, and beauty tips.

Web integration

Our teams turn creative concepts into reliable, interactive experiences. HTML emailing, responsive websites, mobile assets, and platform-ready integrations are developed to ensure flawless delivery across devices, environments, and activation tools.

Performance & accessibility

We run A/B testing and continuous optimization while ensuring compliance with digital accessibility standards, enabling inclusive, high-performing experiences across all audiences.

ClubMed

Ensuring brand visibility and optimal ROI during the sales season

Conforama

Ensuring brand visibility and optimal ROI during the sales season

Société Générale

Driving lead generation in a hyper-competitive, fraud-prone environment

They trust us

4.9/5
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“We have worked with Dataventure for several years on targeted emailing campaigns aimed at converting new clients. Their expertise optimized our strategies: increased qualified traffic, higher add-to-cart rate and stronger conversions. A reactive and reliable partner.”

Tanguy Hemon
Head of Acquisition, Club Med

“We’ve worked with Dataventure for years on our emailing acquisition strategy, especially during commercial periods. Their CSP+ affinity databases deliver strong ROAS, higher conversion rates and higher average baskets. Their reactivity and transparency make them a trusted partner.”

Traffic Manager, Claudie Pierlot
Kevin Saint-Cyr

“The Dataventure team adapted to our constraints and supported us effectively with emailing. They proactively proposed optimizations for our email kits, contributing to the success of our campaign.”

Othman Fleyous
Traffic Manager, Ponant

“We needed an expert partner in acquisition emailing to grow our subscriber base. Dataventure masters the discipline and understands our business challenges. Their reactivity and ability to align constraints across teams optimized our campaigns. Highly recommended!”

Sébastien Truy-Comte
Head of Customer Asquisiton, Ulys Vinci Autoroutes

“For four years, our agency Les Causantes has relied on Dataventure to support Decathlon with traffic acquisition challenges, highlighting their emailing expertise. Dataventure provides tailored solutions and optimizes campaigns with responsiveness and rigor.”

Baptiste Canis
CEO & Co-Founder, Les Causantes

“Dataventure was our mailing partner. Great collaboration — we highly recommend them!”

Circular logo featuring a stylized woven pattern with interlocking rectangular shapes.
Renaud Brin
CEO, Clic and Fit