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(Solution)Social Advertising Performance

Accelerate qualified traffic and exclusive lead acquisition through high-performing social activations powered by Dataventure’s data, creative and media expertise.

High-performance social activations for traffic & lead generation

Social advertising is no longer just about visibility. At Dataventure, we activate social platforms as true performance levers, combining advanced audience segmentation, creative optimization, and expert media buying to drive measurable results across branding, drive-to-web, and lead generation objectives.

By deploying optimized content designed to generate qualified traffic and exclusive leads, and leveraging proprietary data and intent indicators, we ensure controlled acquisition costs and scalable, measurable growth across all your social acquisition strategies.

Brand awareness
Drive-To-Web
Lead Generation
Person holding a smartphone displaying an internet and TV service ad with text 'OUR BEST DEALS' and images of a TV and router.
Exclusive lead and traffic collection
100%
Customer-match with our propietary Data
+100M

Designed around your objectives

Activate social platforms using advanced segmentation and intent data to reach high-potential profiles across major social environments.

Generate exclusive traffic and leads by driving users to dedicated landing pages or native forms designed to convert and deliver measurable results.

Continuously adjust targeting, creatives, and budgets through expert media buying to control costs and maximize performance.

Run 100% exclusive campaigns in white-label, co-branding, or partner environments, ensuring control, credibility, and performance.

The strengths of Social Advertising Performance

Engage users with interactive content.
Drive immediate engagement.
Exclusive lead & traffic collection
Guide users to forms.
100% performance-driven model.

Tailor-made segments for every campaign

Advanced targeting and multichannel activation. Our segments combine multiple dimensions to adapt to your needs:

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Geographic & socio-demographic

Catchment areas, geomarketing data, income, housing, family.

Behavioral

Web browsing scoring, detected interests, campaign responsiveness.

Declarative

Age, gender, purchase intentions, life moments, look-alike audiences.

Media-related

Editorial context, proprietary websites, influencer social networks.

Data science & mining

Cross-analysis of data sources (e.g. INSEE) to reinforce your core audiences.

Tech expertise for every campaign

A robust and scalable infrastructure designed to ensure data quality, secure delivery, and reliable performance across all campaign types.

Data quality, validation & deduplication

All collected data and interactions are processed through real-time validation and deduplication mechanisms. This ensures that only valid, authentic clicks and leads are counted and billed, while duplicates or invalid records are automatically excluded, guaranteeing consistent data quality across all campaigns.

Flexible and secure transmission

Campaign outputs are delivered according to your technical and operational preferences: SFTP, real-time APIs, secure files, or direct platform integrations. Our delivery methods adapt seamlessly to your existing tools and workflows.

Guaranteed data security & compliance

All data flows are encrypted and handled through GDPR-compliant processes. From collection to retransmission, strict security protocols ensure confidentiality, integrity, and protection of sensitive information at every stage.

Advanced tracking, scoring & fraud control

Our proprietary tracking technologies combine behavioral analysis, scoring logic, and anti-click fraud filters (up to 20% of clicks excluded) to secure performance measurement. Invalid or suspicious interactions are automatically excluded, allowing you to focus on authentic engagement and rely on actionable, trustworthy reporting.

A fully integrated creative studio

From strategy to execution, we design, build, and optimize assets that perform.

Collage of digital marketing newsletters for travel deals, fashion collections, cybersecurity discounts, and beauty tips.

Design & conception

We design channel-ready creatives adapted to real activation constraints. From emailing visuals and SMS kits to landing pages, mobile mini-sites, and advertising formats, our studio creates responsive assets that capture attention while staying fully aligned with your brand and message.

Innovation

We explore new formats, conversational journeys, and modular creative systems to continuously renew engagement. Innovation is embedded in our creative process to support evolving uses, channels, and campaign objectives.
Collage of digital marketing newsletters for travel deals, fashion collections, cybersecurity discounts, and beauty tips.

Web integration

Our teams turn creative concepts into reliable, interactive experiences. HTML emailing, responsive websites, mobile assets, and platform-ready integrations are developed to ensure flawless delivery across devices, environments, and activation tools.

Performance & accessibility

We run A/B testing and continuous optimization while ensuring compliance with digital accessibility standards, enabling inclusive, high-performing experiences across all audiences.

ClubMed

Ensuring brand visibility and optimal ROI during the sales season

Conforama

Ensuring brand visibility and optimal ROI during the sales season

Société Générale

Driving lead generation in a hyper-competitive, fraud-prone environment

They trust us

4.9/5
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“For four years, our agency Les Causantes has relied on Dataventure to support Decathlon with traffic acquisition challenges, highlighting their strong emailing expertise. Dataventure acts as a true consulting partner, delivering tailored solutions and optimizing campaigns with great responsiveness and rigor.”

Baptiste Canis
CEO & Co-founder, Les Causantes

"In a highly competitive market, we work with Dataventure on our emailing campaigns. Their expertise optimized our strategies: higher qualified traffic, increased add-to-cart rate and stronger conversions. Professionalism, responsiveness and tailored solutions make them a reliable partner."

White letters SFR on a black square background.
Ismail Ouadah
Traffic Manager, SFR

“We have worked with Dataventure for several years on targeted emailing campaigns aimed at converting new clients. This partnership has helped us optimize our campaigns and reach our goals. We value their expertise, professionalism and tailored solutions, which strengthen our marketing performance.”

Tanguy Hemon
Head of Acquisition, Club Med

"We have collaborated for years on acquisition emailing strategies. Working with Dataventure and Carolane is a pleasure: responsive, professional, serious and delightful. Despite challenges (market, competition, regulations), Dataventure always manages to move things forward to keep us profitable and performing. Great team!"

Maud Chevreuil
Société Générale

“We turned to Dataventure for traffic and lead acquisition. We now also rely on them for international growth. Adventure helps us increase our customer base, revenue and ROI. We reach a new audience and grow our sales.”

Black and white icon showing a person with an outstretched arm holding a calculator displaying a dollar sign.
Julie Berreby
E-Marketing Manager, Aubade

“Collaboration with Dataventure focused on real-estate projects via emailing. Good performances, even if large volumes make objectives harder to reach. The quality of insights helps optimize future campaigns. This service enabled us to reach lead and appointment targets.”

Black and white logo of Publicis Groupe with the text stacked in two lines.
Lucie Tachdjian
Publicis Media