Dataventure announces the appointment of Ivano Russo as new Head of Sales Global to support its international development strategy
Paris, 5/09/2023 - The Dataventure Group, the result of the merger between Adventure Conseil and the Cardata group, two major players in digital acquisition Data and Performance Marketing, announces the appointment of Ivano Russo as Head of Sales Global. At the time of this year's merger, this new international entity announced a sales target of 20 million euros for 2023, and already had 70 employees across several European markets.
The appointment of Ivano Russo as Head of Sales Global marks a key step in the realization of this ambition. Previously Sales Manager Italy, he will now play a strategic role in coordinating the sales teams of Dataventure's international markets and strengthening synergies. He will also be responsible for the opening up of new markets, notably Portugal and Brazil, scheduled for September 2023, with the arrival of qualified experts joining the family Dataventure.
With over 16 years of experience in international digital business development, his successes in the Italian market on behalf of Dataventure have naturally positioned him to support the Group's ongoing international expansion strategy. His expertise and commitment will help open up new opportunities for advertisers and strengthen the company's position as a European leader in data and performance marketing.
"I'm honored to take on this strategic role at Dataventure and look forward to working with these talented teams as they help realize our shared vision of helping advertisers achieve their global digital conquest goals." - Ivano Russo
